The website www.lynwines.com provides information on the Lynx brand, for example the assortment provided under the brand and contact information. The website and the Lynx brand are operated and owned by Wine Team Global AB (“we”, “us”), company registration number 556782–5293 (for further contact information, we refer you to paragraph 7 below). Since the website provides information on alcoholic beverages, it is aimed at consumers who are above 25 years old.
We process your personal data in accordance with applicable personal data legislation, which includes Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) and other complementary national legislation.
1 What personal data is collected in certain situations?
The term ”personal data” means any information which may, directly or indirectly, be used to identify a natural person. Such information may include, for example, name, identification number, location data, address and purchase history.
We collect personal data (and are therefore considered as the Data Controller), in the following situations.
1.1 When you contact us via e-mail, telephone, or the online form
When you contact us via e-mail, telephone or the online form we process the data that you provide us. When the contact is made through the online form, the minimum data is your full name, e-mailadress, and phone number.
1.2 When you contact us via social media
When you contact us via social media, for example through our Instagram page (https://www.instagram.com/lynxcalifornia/), the personal data will be processed within the specific platform; therefore we recommend that you contact us via our online form https://www.lynxwines.com/contact.
1.3 When you’re redirected to other websites
2 How do we process the personal data?
2.1 When you contact us via e-mail, telephone, or the online form
When you contact us via e-mail, telephone or the online form, the processing may differ depending on what information you provide us. We process the data you provide due to our legitimate interest to correspond with you and to handle and carry out your requests and questions in the correspondence. The processing is necessary for these purposes, and we have after careful consideration decided that your interests or fundamental rights which require of protection personal data does not override our legitimate interest to handle the data for said purpose(s).
If your requests and/or questions requires some processing from our part, we will store your personal data for twenty-four (24) months. If we deem that the data should be stored for a longer time, we will contact you and ask if you consent to the prolonged storing. You have the right to receive information on how long the personal data may be stored and on how you can withdraw your consent.
2.2 When you contact us via social media
When you contact us via social media, for example through our Instagram page (https://www.instagram.com/lynxcalifornia/), the personal data will be processed within the specific platform and the processing will be based on your consent. You have the right to withdraw your consent at any time, which is done either through contacting us in the specific social media platform or via email@example.com.
2.3 When you’re redirected to another website
3 How is the personal data stored?
We only store your personal data for as long as we have lawful grounds to do so, for example, in order to fulfil our obligations to you and only for as long as the personal data needs to be saved according to given storage times and/or other statutory purposes. The data will subsequently be deleted or anonymized so that it can no longer be linked to you.
Your personal data is protected through both organizational and technical security measures so that your data is processed securely.
4 Is the personal data transferred to other companies and/or other countries?
If you have not declined to receive marketing material from us, we may share your personal information with other companies within our corporate group (which provides similar products as is marketed via www.lynxwines.com). We process the data due to our legitimate interest to market our brands and the products provided thereunder. The processing is necessary for these purposes, and we have after careful consideration decided that your interests or fundamental rights which require protection of personal data does not override our legitimate interest to handle the data for said purpose(s).
If necessary, we will share your personal data with our sub-contractors, who will process the data in the capacity of Data Processors. The Data Processors will handle your personal data on our behalf and in accordance with our instructions. Our Data Processors helps us with, for example, IT-services.
Contacting us via / publishing material on social media does trigger a transfer of that data to third countries (countries outside EU / EEA). Such transfers will be made in accordance with applicable personal data legislation, which includes the GDPR. Do note that the GDPR may not be applicable in third countries, which may entail an increased risk in terms of privacy with regard to, among other things, the possibility for authorities in the third country to gain access to your personal data and for your ability to exercise control over personal data. The transfer is necessary for you to be able to contact us on social media.
5 What are my rights as a data subject?
Right of access
You have the right to receive a copy of the personal data relating to you that we are processing. A request for such a copy shall be made in writing to firstname.lastname@example.org. When we receive said request, we may need additional information from you to ensure an efficient processing of your request and that the copy is provided to the correct person.
Right to rectification
You have the right to obtain from us the rectification of inaccurate personal data concerning you. To exercise the right to rectification, please contact us at email@example.com.
Right to erasure
In some situations, you have the right to obtain from us the erasure of some or all personal data concerning you.
To the extent that it is necessary to continue the processing of your personal data, for example to fulfil our legal obligations, we are not obliged to delete your personal data. This means that certain data can be stored until we are no longer obliged to process them. However, we will discontinue our correspondence with you after you wish to be deleted.
Right to restriction of processing
You have the right to request that our processing of your personal data be restricted. Such restriction may be made for several reasons.
- If you dispute that the personal data we process is accurate, you may request that the processing of the data is limited during the time we investigate whether the personal data is indeed inaccurate.
- If you demand that we delete your information, and we are unable to satisfy the request, you may request that the processing of the data is limited. We being unable to satisfy the request might be because we need the data in order to establish, assert or defend legal claims.
- If you have objected to our decision that we have a legitimate interest to execute certain processing, you can request limited processing during the time we investigate whether our legitimate interests outweigh your interests in having the data deleted.
In the event that the processing has been restricted according to any of the situations above, we may only, in addition to the actual storage, process the data to establish, assert or defend legal claims, to protect someone else’s rights or because you have provided us your consent.
Right to object
You have the right to, at any time, object to our processing of your personal data when we have executed that processing after a decision that your interests or fundamental rights which require protection personal data does not override our legitimate interest to handle the data for said processing. A continued processing of your personal data requires that we show compelling legitimate grounds for the processing in question. Otherwise, we may only process the data to establish, exercise or defend legal claims.
Right to data portability
You have the right to request that the personal data that concerns you and that you have provided to us be transferred to another Data Controller. A prerequisite for data portability is that the transfer is technically possible and may be executed automatically.
Right to decline marketing material
You have the right to at any time decline to receive marketing material that we and / or any of the other companies in our corporate group send to you via, for example, text messages or e-mails. To completely decline such material, you may either unsubscribe by following a link in the material or by informing us at firstname.lastname@example.org.
Right to lodge a complaint
You have the right to lodge a complaint regarding our processing to the relevant supervisory authority. One such authority is the Swedish ”Integritetsskyddsmyndigheten”, for more information we refer you to www.imy.se.
7 Contact information
Lynx Wines / Ulrika Berg
Wine Team Global AB
111 48 Stockholm
Tel: +46 8-406 01 77
Updated on: 2021-07-01